Why Don't Die
DON'T DIE was created out of necessity. It started as a tattoo on my left wrist and evolved into a reminder after my 250 foot fall off a cliff (Yea you read that right), it wasn't my time. You can get an idea from the interview on the Topics Under The Stairs podcast!
This gear is to remind YOU not to give up and strive to be the best. Do not let an injury keep you from succeeding. Mitigate risk as best you can, but don't stop short of the top! Life is amazing but only if you live it to its fullest.
So from me, founder, survivor, and someone who lives to be outdoors: Do whatever it takes to enjoy what you love. Whether that means learning to walk or talk again, or just do the things you love in a different way, always remember: DON'T DIE.